Consulting
Invest in experience that really matters
If your experience investment is not producing the return you expected, we can help you understand why, and build a clear, practical path to fix it.
XEF diagnostic
Structured assessment of an organisation’s current experience architecture, capturing the organisation's strategic context, current goals, leadership ambitions, data points, culture, structures, and capabilities the framework will need to operate within.
- Complete experience landscape mapped
- Significant commercial gaps identified
- Implementation activities prioritised
Outcome
A prioritised gap analysis and implementation roadmap, calibrated to the specific starting position and ambitions of the organisation, establishing the baseline against which progress is measured.
Strategy and principles development
Facilitated leadership engagement, and examination of the organisation's values, purpose, and brand promise translated into experience principles that are specific, behavioural, and governance-ready.
- Leadership alignment on experience strategy
- Defined operational principles
- Measurable standards developed
Outcome
A set of experience principles that are the standard against which audience experiences are defined, the filter through which operational decisions are evaluated, and the benchmark against which performance is measured.
Audience experience design
Structured definition and lifecycle mapping of the intended experience across all five XEF audiences, identifying where the current experience falls short of the intended standard and where the greatest commercial opportunity exists.
- Interconnected audience experience maps
- Prioritised moments that matter most
- Key audience measurements identified
Outcome
A defined set of specific, measurable and operationally connected audience experience standards against which delivery can be consistently assessed and improved.
How we operate
Personalised
We don't offer predetermined solutions, every recommendation is built for your unique organisation.
Commercial
We create solutions that are connected to a clear, measurable, and significant commercial outcomes.
Independent
We transfer capability to your organisation, so you can sustain and extend your experience architecture.
Start a conversation
XEF consulting engagements are scoped and priced individually based on the size of the organisation, the complexity of the work, and the depth of engagement required.